Zelenberg is a specialized B2B marketplace for agricultural inputs and equipment from China.

AgriTraders use Zelenberg to explore products and factory profiles, submit purchase requests (RFQs), and compare the responses they receive.

Manufacturers in China use the platform to present what they produce and respond to relevant demand from international buyers.

Explore the MarketplaceSee How Zelenberg Works

Zelenberg in brief

A focused marketplace, built from practical experience.

2006

Experience since

The work and experience behind Zelenberg began in the agricultural sector in 2006.

6

Specialized services

Six optional services for buyers who need additional help with an active order.

6

Product areas

Six focused areas of agricultural inputs, machinery, packaging, and related equipment.

6

Working languages

Spanish, Arabic, French, Turkish, Chinese, and English.

01 — Why we built it

Buyers of agricultural inputs from China need more than product listings.

Products in this industry come with important details. Specifications, applications, packaging, production capabilities, standards, and delivery terms can all influence a purchasing decision.

A focused marketplace

Built around the needs of this industry

We built Zelenberg to give AgriTraders a focused place to explore these products, learn about the manufacturers behind them, and submit clear purchase requests. Manufacturers can present what they produce and respond to requests that are relevant to their products and capabilities.

Useful after the request

A marketplace that remains useful after the purchase request

Submitting a purchase request is often only the beginning. When an order moves forward, a buyer may need a factory visit, a sample from production, a progress report, laboratory coordination, a pre-shipment report, or a record of container loading. These services are available through Zelenberg when they are needed. They are not part of every transaction, and the buyer chooses whether to use them.

People working at desks in an open-plan office, a wall map of China behind them

Zelenberg is more than a place to display products. It is a specialized marketplace with practical services and industry knowledge available alongside it.

02 — What makes Zelenberg useful

Clear information, organized requests, and an independent role.

Zelenberg is designed to give buyers and manufacturers a clearer way to work through the early stages of an international order.

On-site information

Factory information collected on site

Every factory listed on Zelenberg has been visited by our team on a recorded date. The factory profile is prepared using the information, photographs, and observations collected during that visit. It gives buyers a closer look at the manufacturer’s facilities, equipment, production environment, and capabilities. The information reflects what our team observed on the date of the visit. It is a record, not an approval, certification, recommendation, or guarantee from Zelenberg.

Structured process

Purchase requests kept in one place

AgriTraders can submit a Direct RFQ for a product they have already selected, or an Open RFQ when they want to compare suitable responses. Manufacturers reply through the platform, and the request, response, status, and related documents remain connected to the buyer’s dashboard. This makes it easier to follow what has been requested, what has been received, and what happens next.

Independent role

Independent from factory commissions

Zelenberg does not receive commissions from manufacturers and does not add a margin to their quotations. Our role is to provide the platform, organize the information, and make specialized services available when requested. The buyer and the manufacturer make their own business decisions.

03 — Our experience and team

Two decades of experience, brought together by one team.

Our experience in the agricultural sector goes back to 2006.

Zelenberg was founded by Ali Maghsoudi, who has worked in agricultural inputs trading since 2006, first from Yiwu and now from Hangzhou.

Experience shared through Zelenberg

Over the years, we have worked with agricultural products, manufacturers, buyers, laboratories, technical teams, and international partners. Each project has added something to what we know today.

Zelenberg brings that experience into one place. It allows us to share what we have learned and turn it into a marketplace that others can use.

Good work is built together

Zelenberg is not the work of one person. Different members of our team bring different knowledge, responsibilities, and ways of looking at a problem.

We work closely, share information, and follow each task carefully. Keeping clear records and communicating accurately are part of our everyday work.

This teamwork helps us understand both the technical details of a product and the practical needs of the people doing business through the platform.

The Zelenberg team at work in the office

Working across languages and markets

Our team works in Spanish, Arabic, French, Turkish, Chinese, and English. This helps us understand questions from different markets and communicate them clearly to the right people in China. What we have learned since 2006 is now shared through Zelenberg, and it continues to grow with every new factory, product, request, and collaboration.

  • Spanish
  • Arabic
  • French
  • Turkish
  • Chinese
  • English

04 — Knowledge and innovation

What we learn should be shared.

Agriculture is constantly changing. New products, technologies, production methods, scientific findings, and market requirements continue to shape the way the industry works. Zelenberg gives us a place to share these developments alongside the marketplace.

Zelenberg Magazine

Practical information for the industry

The Magazine brings together practical information, product knowledge, industry updates, and experience from people working across the agricultural sector. It is a place to explain important subjects in a clear and useful way for both AgriTraders and manufacturers.

Zelenberg Innovation Hub

New ideas with a practical purpose

The Innovation Hub looks at new technologies, products, and ideas that may change how agriculture works. We focus on innovations with a practical purpose: improving production, solving real problems, supporting safer working environments, and helping the industry move forward responsibly.

Visit the Innovation Hub

05 — Our shared future

Better agriculture helps build a better future.

Agriculture supports everyday life. The decisions made across this industry affect the people who produce agricultural products, the farmers who use them, the communities around them, and the food we all depend on.

We believe progress in agriculture is a shared responsibility.

Manufacturers, AgriTraders, farmers, researchers, technical teams, and technology companies each bring different knowledge and experience. When that knowledge is shared and new ideas are used responsibly, the industry can become safer, healthier, and better prepared for the future.

Zelenberg cannot shape that future alone. What we can do is create a place where useful information, practical experience, responsible businesses, and new ideas can come together.

We hope the people who use Zelenberg see themselves as part of a wider agricultural community, working towards a healthier and more sustainable future.

A technician with a clipboard checking lettuce in an indoor vertical farm

06 — The name

Zelenberg evokes the idea of a green stone castle.

For us, the name brings together the green world of agriculture and the strength of a castle built to last. It reflects the kind of marketplace we want Zelenberg to become: connected to growth and new ideas, but also stable, dependable, and built for long-term business relationships.

A stone castle on a wooded hilltop above a green valley and a village

Green

Agriculture, growth, and health

Green represents agriculture, growth, health, and the responsibility we share towards the future. It is a reminder that the work done in this industry ultimately supports life.

Stone castle

Strength and a dependable foundation

A stone castle represents strength, stability, protection, and a dependable foundation. It reflects our intention to build a marketplace where useful information, experienced manufacturers, serious buyers, and specialized services can come together in one reliable place.

Together

Green in purpose, strong in foundation

Together, these ideas describe the character of Zelenberg: green in purpose, strong in foundation, and open to people who want to contribute to the future of agriculture.

07 — Where we are

Based in Hangzhou and Hong Kong, working across China and international markets.

Zelenberg is based in China, close to the manufacturers and production environments represented on the marketplace.

Our presence here allows the team to visit factories, collect information on site, and provide specialized services when they are requested.

The markets we serve

The manufacturers currently represented on Zelenberg are based in China.

On the buyer side, our main markets include Latin America, North Africa, Türkiye, and nearby countries. Buyers from other parts of the world are also welcome to use the marketplace.

Hangzhou

Our operating and technology base

Hangzhou is Zelenberg’s main operating and technology base.

Known as one of China’s leading centers for technology and innovation, the city provides the right environment for developing the platform and improving how it works.

Marketplace operations, manufacturer coordination, factory visits, and specialized services are managed from here.

Hong Kong

Our international business and finance base

Hong Kong is Zelenberg’s international business and finance base.

As a global center for business and finance, it provides a strong connection between our work in China and the international markets we serve.

Zelenberg’s international development, partnerships, and wider business connections are supported from here.

Latin America
North Africa
Türkiye and nearby markets

Start with what brings you to Zelenberg.

If you are an AgriTrader, you can explore products and factory profiles or submit a purchase request through the marketplace. If you are a manufacturer, you can learn how to present your products and respond to relevant requests from international buyers. Creating an account, exploring the marketplace, and submitting a purchase request are free. Specialized services are requested and invoiced separately when they are needed.

Explore the MarketplaceFor Manufacturers